Apple’s “One More Thing” newser
October 6, 2005 by Mike Wendland
“One More Thing” is the famous saying of Apple CEO Steve Jobs at his news conferences when he saves the best for last. When he introduced the iPod nano and the ROKR iTunes Motorola phone last month, everybody was waiting for “One More Thing.”
That comes next Wednesday. Apple has invited a few of us tech reporters to California for the unveiling of what is pretty much universally expected to be a video iPod. The invitation is cryptic, saying only: “One More Thing.”
But is the video iPod really that thing?
The best analysis I’ve read of all this Jobsonian hype comes from Dave Gilliam and Michael Greeson, who work for an outfit called the Diffusion Group. Read it here.
It would be odd for Jobs to release another iPod related device this close to the Nano/ROKR release.